Free audit
A 30-minute call. We review how leads currently enter your business and where follow-up breaks down.
For roofing, HVAC, windows, siding, solar, and home services
Turn more of the leads you’re already paying for into booked estimates.
First Response contacts new leads, follows up on open estimates, reactivates older opportunities, and hands interested homeowners to your team.
It works with the CRM, phone number, and calendar you already use.
Fast follow-up.·Human handoff.·You own the system.
SAMPLE · ILLUSTRATION
Demonstration
See how First Response works.
A new lead comes in. First Response starts the conversation, answers common questions, qualifies the opportunity, and helps book the next step.
Your team can take over at any time.
Sample conversations · illustration
These are illustrations of how the system responds. They are not recordings of real customers, and no result is implied.
Use cases
Stop letting good opportunities go quiet.
New leads
Respond within seconds while interest is highest.
Missed calls
Start a text conversation when your team cannot answer.
Open estimates
Follow up consistently without relying on someone to remember.
Older leads
Reconnect with past opportunities that never booked.
Integrations
Built around the tools you already use.
First Response can connect with your CRM, calendar, phone system, forms, and existing workflows.
Your team keeps control of the conversation, customer information, and handoff process.
Jobber
ServiceTitan
Housecall Pro
Twilio
Google Calendar
Examples, not partnerships. Product names belong to their owners.
Process
Start by finding what’s being missed.
See the opportunity
We show you which leads could be recovered and demonstrate how the system would respond.
Build and launch
If it makes sense, we build the workflow, connect your tools, test it, and help your team launch it.
Pricing
Built for your workflow.
Every First Response system is different. Pricing depends on lead volume, the conversations it handles, and the tools it needs to connect with.
The initial Lead Recovery Audit is free. You’ll see the opportunity before deciding whether to build anything.
One recovered job usually covers a build. A roof replacement or system install runs $8,000 to $40,000.
Get a free Lead Recovery AuditTrack record
Laveo Digital is new. The work behind it is not.
There are no client logos on this page yet, and I am not going to borrow anyone else’s. Here is what I have actually built.
Led an agency’s AI initiative
Chose the tooling, built the internal systems, and trained the team on what the technology is genuinely good for and where it is not worth the trouble.
Built knowledge systems
Turned scattered process docs, policies, and knowledge that lived in one person’s head into answers a team can get in seconds.
Built workflow automations
Reporting, customer communication, and the repetitive steps in between, connected across the tools a business already runs on.
Ran paid media for service businesses
Years of it, for service and multi-location companies. Meta Certified Media Buying Professional.
I am taking a small number of founding clients for 2026, at founding pricing, in exchange for permission to write up the results. That is the trade: you get a lower price and my full attention, I get the case study this page is missing.
A little about me
Hi, I’m Justin.
I’m originally from Michigan and now live in Valencia, Spain. I’ve spent the past several years working inside a marketing agency, helping service businesses and multi-location companies improve how they attract, follow up with and serve customers.
I like getting inside a business, finding the messy or repetitive parts, and building practical systems that make the work easier. I’m curious about new technology, but I care more about whether it is useful, reliable and simple for your team.
You’ll work directly with me throughout the process. I’ll explain what I’m building, communicate clearly and be honest about what will and will not help.
- Years of hands-on agency experience
- Experience with service and multi-location businesses
- Meta Certified Media Buying Professional
The promise
You will not get pitched something you don’t need.
If I review your follow-up and there is no real opportunity worth fixing, I will tell you on the call and we stop there. You keep the findings either way.
Nothing gets built until you have seen the opportunity, the plan, and the price.
FAQ
Straight answers.
No. It handles repetitive follow-up and brings your team in when a conversation needs a person.
The system can clearly identify itself and follow the disclosure requirements that apply to your business and location.
Usually not. First Response is designed to work with your existing tools whenever possible.
The system can schedule the next step or hand the conversation to the right person on your team.
It follows a script you approve before it goes live. It will not quote prices, commit to dates, or negotiate unless you tell it to. Anything outside the script goes to a person instead of being guessed at.
Yours. Numbers and texting run on Twilio registered under your own business, which is also what keeps the messaging compliant. Bookings land on your existing calendar, and jobs and contacts write back into Jobber, ServiceTitan or Housecall Pro. You own every account and you keep them if we stop working together.
Yes. You own what we build for your business.
Follow-up isn’t your bottleneck? If the expensive problem is reporting, scattered information, or a process only one person knows, that is the other half of what we do.
See AI SystemsFree audit
How many leads are sitting in your system right now?
We’ll review your current follow-up process and show you one real opportunity to recover more of them.